JOE DELLACORTE

I am an Undergraduate Junior at Virginia Commonwealth University, actively pursuing an M.S. in Business with a concentration in Marketing Management and a B.A. in Fashion with a concentration in Fashion Merchandising in a dual degree program.

EDUCATION

VIRGINIA COMMONWEALTH UNIVERSITY - SCHOOL OF BUSINESSM.S. in Business with a concentration in Marketing Management; GPA: 3.7
Aug 2023 – May 2026

Coursework: Marketing Principles, Accounting Fundamentals, Legal Environment of Business, Statistical Fundamentals for Business Management, Financial Concepts of Management, Selling: Art of Persuasion, Influencing Consumer Behavior, Creative Economy, Marketing Management, Digital Marketing, Brand Strategy, Market Planning, Brandcenter NSAC Competition

VIRGINIA COMMONWEALTH UNIVERSITY - SCHOOL OF THE ARTS
B.A. in Fashion with a concentration in Fashion Merchandising; GPA: 3.7
Aug 2023 – May 2026

Coursework: Technology in Fashion Merchandising, Textiles, Merchandise Planning and Control, Retail Buying Simulation, Fashion Forecasting, Fashion Branding, Fashion History, Fashion Promotion, Merchandising Luxury, Fashion Management and Leadership Development, Line Development, Fashion Entrepreneurship, Importing and Exporting, CLO 3D

EXPERIENCE

ARITZIA
Tysons Corner, VA

Contract

Boutique Associate

Jun 2024 – Aug 2024

Nov 2024 - Jan 2024

Processed and managed incoming and outgoing shipments daily, achieving daily KPIs of 60-120 units per hour and reducing processing time, ensuring efficient distribution across distribution centers, boutiques, and clients.
Optimized product placement on the floor and in the backroom, ensuring optimal stock levels and product balance, improving backroom organization and retrieval efficiency.
Upheld product display standards, ensuring strategic placement across the sales floor, resulting in an increase in customer engagement and driving sales for highlighted products.
Collaborated with merchandising managers to validate product story displays, improving alignment with merchandising guidelines, increasing sales for key product lines.
Conducted weekly markdowns to ensure competitive pricing and timely sell-through of seasonal products, enhancing sales performance and optimizing inventory turnover.

HYPERPOPDAILY
Remote

Contract

Social Media Marketing Intern

Jan 2022 - Aug 2023

Expanded emerging underground rappers' online presence across platforms, increasing followers by 110% and achieving an average engagement rate of 8% per post through strategic, genre-specific social media posts.
Cultivated a thriving artist network of over 500 artists, building strong relationships with talent and securing collaborations.
Predicted and embraced evolving music industry trends, leading to a 20% increase in follower growth rate during trend shifts by adopting innovative content formats like Reels.
Generated buzz for artists with unconventional and unique marketing tactics, increasing organic post shares by 150%.
Embraced strategic communication, ensuring each post resonated with the artist's essence and HyperpopDaily's brand values.

PROJECTS

MAISON DELLACORTE
Aldie, VA

Founder & Fashion Designer

2021 - Present

Manage all end-to-end operations including design, production coordination, marketing, budgeting, inventory control, and customer service.
Curated a comprehensive database of over 1,500 manufacturers across 50+ countries, offering extensive sourcing options tailored for both the fashion industry and fashion students at Virginia Commonwealth University.
Compiled an extensive list of additional resources, including specialized suppliers for custom packaging, advertising agencies, AI tools, design assets, and dropshipping services to support business operations and growth.

SKILLS SUMMARY

AWARDS

Dean’s List Honors (Multiple Semesters)

Fashion Scholarship Fund 2025 - Merchandising Case Study Competitor

Colonial Italian American Organization Donor Scholarship - Finalist, Aug 2024

TOOLS

Adobe (i.e., Illustrator, Photoshop, Lightroom, InDesign), Microsoft Office (i.e., Excel, Powerpoint, Word), CLO 3D, CAD, Figma, Stripe, Shopify, Klaviyo, Google Ads, Facebook/Instagram Ads, SAP, Centric PLM, Blue Yonder, Notion, CRM, HTML, CSS

Last Updated: December 2024

COMMISSION STATUS